
© 2009 Hunter Stuckey Marshall Ltd
Registered in the UK Company Number 6703688












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Without a strong Sales Process your company will underperform, you will have cash flow problems and your road map will behave like a drunk after a party. With a Strong Sales Process you will a Know where you are on your plan and where you are going a Be able to consistently plan production installation and hiring a Have fewer, unpredicted cash flow problems a Make more money than you believed possible
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If you don’t fill the pipeline you won’t create business a Consistency a Schedule prospecting time a Get your clients to prospect for you a Network a Hold the sales people responsible (but give them some leads) |
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a Present against the needs a Confirm and Commit the needs a Trial Close on solving each need a Trial Close on the cost benefit |
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Work with clients who a Want what you have (and nobody else does) a Can afford to buy it what you offer (this is not the same as meeting their budget) a Have got the Authority a Have committed with you to make a decision in your timescale a Are credit worthy
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a Propose against solving the needs a Propose against Cost benefits a Trial Close on solving the value of each need a Close on the agreed and committed benefit |

